Steadfast Partners for Entrepreneurs

We help entrepreneurs with business growth, investments, financing, mergers & acquisitions (M&As), and exits.

Investments

INVESTMENT CRITERIA


True Blue Partners actively invests in companies, with a particular focus on the enterprise AI space. It actively manages an early stage venture capital fund. Our primary criteria for making an investment is that it be an opportunity where we can make a meaningful contribution beyond just our capital, using our extensive relationship network and deep domain expertise to move the needle. We are flexible in our approach, taking the lead or co-investing depending on what best serves the interests of the companies we support. Our goal is to be a valuable partner in driving growth and success. We would welcome the opportunity to learn more about the opportunities you are pursuing and how we can be most helpful in your enterprise AI ventures.

PORTFOLIO


Current InvestmentsExited Investments
Growth-Stage

Round: Growth Equity
Description: SFDC Commerce Cloud Services

Round: Growth Equity
Description: Leading association & event management software provider on Force.com

Round: Recapitalization
Description: IVR/communications platform

Round: Growth Equity
Description: Supply chain management software provider

Round: Recapitalization
Description: Training / microlearning system, increasing employee knowledge retention

Round: Recapitalization
Description: Operational, incident, and risk management software

Round: Recapitalization
Description: Supply chain management tech-enabled services provider

Round: Growth Equity
Description: Digital transformation for Fortune 500 – US/India delivery

Round: Growth Equity
Description: Marketing analytics software; Co-invested with Salesforce Ventures

Round: Seed
Description: AI-driven customer interaction analysis software

Round: Seed
Description: CRM and collaboration software for CPAs

Round: Seed
Description: Enterprise payment processor; Raised $6m Series A led by Blue Run Ventures

Round: Seed
Description: AI powered travel assistant that manages business travel for individuals and teams
 
 

Round: Growth Equity
Description: CPQ implementation services

Round: Growth
Description: Pure-play Oracle implementation services; recapitalized by Tailwind Equity

Round: Growth
Description: Mobile device management and security platform

Round: Seed
Description: Tracking and sampling solution for semiconductor component manufacturers
 
 
Salesforce.com Consulting Partner/ISV
ServiceNow focused ISV