Steadfast Partners for Entrepreneurs

We help entrepreneurs with business growth, investments, financing, mergers & acquisitions (M&As), and exits.

WHY TRUE BLUE PARTNERS?

A proven track record.

We bring a proven track record of transaction execution and business operations experience in Software-as-a-Service (SaaS), Enterprise Software, IT Services and Tech-Enabled Services.

Our team’s experience at leading Wall Street investment banks brings rigorous financial thinking to negotiate better outcomes for mid-market transactions. Our boutique M&A advisory experience brings the tactical thinking and extensive relationship network that drives successful outcomes.

Our experience as software entrepreneurs and turn-around operators in tech-enabled and IT services brings an understanding of key operating levers that drive value. For our clients, this provides a unique perspective that helps drive value creation and valuation expansion that only successful M&A can deliver.

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Spotlights

TBP Spotlight – Nasdaq to acquire Adenza for $10.5B

Nasdaq to acquire Adenza for $10.5B Transaction Overview On June 12th, 2023, Nasdaq, Inc. (NasdaqGS:NDAQ), operating as a technology company that serves capital markets and other industries worldwide, announced its agreement to acquire a 100% stake in Adenza Group, Inc., a company that creates and delivers trading, treasury, risk management, and regulatory compliance solutions. Adenza…

Paystand Acquires Yaydoo

Paystand Acquires Yaydoo Transaction Overview On August 3rd, 2022, Paystand announced it would acquire Yaydoo. A Mexico-based fintech company. Yaydoo specializes in payment solutions in account payable (AP), liquidity, and cash flow management. Securing $20M Series A led by SoftBank, Yaydoo is a leading B2B payment solution provider in Latin America. It is the first…

Aisera Receives $90M in Series D

Aisera Receives $90M in Series D Transaction Overview On August 3rd, 2022, Aisera announced it secured $90M in Series D funding led by Goldman Sachs and Thoma Bravo. Other participants include True Ventures, Menlo Ventures, and Zoom Ventures. Aisera is an AI-based service experience platform specialized in employee and customer experiences. The funding intends to…

OSF Digital Secures $100M in Series C Financing

OSF Digital Secures $100M in Series C Financing Transaction Overview On April 13, 2022, OSF Global Services Inc., d/b/a OSF Digital, announced it received $100m growth equity investment OSF Digital operates as an independent Salesforce Platinum consulting partner specializing in global multi-cloud and B2B and B2C commerce and digital transformation capabilities The round was led…

More M&A Spotlights

Nymi – Innominds

April 2022

acquired

Overview

Nymi Acquired by Innominds

On April 12, 2022 Innominds Software Inc. announced its acquisition of TBP client, Nymi Inc

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OSF – Paladin

June 2021

acquired

Overview

OSF Digital acquires Paladin Group

Paladin adds to OSF’s Salesforce capabilities with industry leading digital experience solutions

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Enquero – Genpact

January 2021

Has been acquired by

Overview

Genpact (NYSE: G) announced its acquisition of TBP client, Enquero, Inc..

Enquero is a global technology solutions company that has a unique approach to leverage its IP and deliver data driven digital transformation.

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ProcessWeaver – Elemica

December 2020

Has been acquired by

Overview

Elemica announced its acquisition of TBP client, ProcessWeaver.

ProcessWeaver is the leading first-to-final mile multi-carrier parcel Transportation Management System (TMS) solution provider.

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3CLogic Growth Equity

March 2020

Has received a growth equity financing led by

Overview

Led a growth equity financing syndicate

3CLogic, a leading provider of cloud contact center solutions for ServiceNow and other major CRMs

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AST Acquires Serene

Has acquired

Overview

Advised on a highly synergistic buy-side transaction

AST capabilities include:

ERP
CRM
BI
Middle-ware

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Accelatis Sells to Datavail

Has been acquired by

Overview

On July 11, 2017 Datavail Corp announced its acquisition of Accelatis LLC.

Accelatis key APM offerings include:
Infrastructure management
Application monitoring
Performance testing and optimization
Process automation
System health checks

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MERGERS & ACQUISITIONS

We are a boutique firm exclusively focused on Information Technology. This includes Enterprise Software, SaaS, Tech-Enabled Services, and IT Services. Our exclusive focus on these sectors allows us to develop and cultivate deep relationships with decision makers. This deep domain understanding further enables us to uniquely position our clients’ businesses to the different target sub-segments within the target markets.

We have developed a rigorous process with best practices that bring out the art and science of deal-making to generate exceptional results.

PRIVATE PLACEMENT/CAPITAL RAISING

We ensure the best outcome by articulating the opportunity to the financial community in terms and frameworks that they need in order to evaluate the opportunity. This includes developing comprehensive financial models to forecast the business performance and articulate the value creation opportunity in detailed financial terms. Our approach enables our clients to get the best value and attract the right financial partners for the business. If the situation requires, we offer in-house investment capabilities as well.

BUYOUTS & INVESTMENTS

We strategically participate in targeted buyouts and investments if we recognize an opportunity to add long-term value. We focus exclusively on Enterprise Software and IT Services businesses, where our technical expertise and access to capital enable us to contribute meaningfully and help realize long-term benefits. Our primary goal in this is to offer business continuity with long-term value creation.

Our Process

We customize our process to the unique circumstances of each engagement. We have been extremely successful in running broad auction processes (for sell-side) and reverse auction processes (for buy-side engagements). We have also helped our clients chart one-to-one negotiations with their ideal buyers and have been successful as a finder only to facilitate the conversation and step aside. We would welcome the opportunity of getting to know you and your specific situation to develop a customized process uniquely tailored for your situation.

Sector Focus

We are exclusively focused in Information Technology, and within Information Technology predominantly on Enterprise Software/SaaS, IT Services and Tech-Enabled Services in various verticals like HR/Benefits administration, Unified Communications, Public Sector IT, Mobility Management, CRM, ERP etc. We have deep relationships in these verticals and understand the nuances to position our clients for success.

Investment Focus

On a very selective basis, we do acquire or make equity investments from the firm’s balance sheet. We do not run a dedicated fund but have a tight knit network of investors and entrepreneurs who join us as co-investors or operators. Our primary criteria for making an investment or acquisition is that it be an opportunity where we can make a meaningful contribution, beyond just our capital, through our network and expertise in our target markets for long-term growth and profitability. We would welcome the opportunity to learn more about the opportunities you are pursuing and how we can be most helpful.

Value Added Methodology

We add measurable value for our clients through our tracking and understanding of the market valuations and pockets of opportunities, our vast and deep relationship network in our target verticals and our flawless execution ability. It’s the art of making the deal which sets us apart which cannot be explained or taught but can clearly be measured.

Our client relationships begin in many different ways. Some of our best clients have reached out to us after failed attempts to successfully sell their company at their desired valuation. Others have been buy-side counter parties and engaged us after seeing us in action. And others subscribe to our market intelligence updates as a way to keep in touch and reach out to us when we can be helpful.

We are happy to be a sounding board and value the opportunity to hear what is on the minds of leaders and entrepreneurs in the markets we operate in.

info @ truebluepartners . com